You love your magazine. You’re so proud of the work you’ve put into developing a publication packed with informative articles for members, calls to action and graphics created by award-winning designers. But you know that you can get more engagement out of your members. How do you get them to not just read your publication each time it arrives in their mailbox, but also engage with it on a deeper level? We’ve got some ideas! Follow these tips to drive genuine engagement with your publication, making it an even more valuable membership benefit and recruiting tool for your association. 1. Leverage your social media. Sharing the link to each new issue on your website and your social media pages is a great start, but to drive genuine member engagement, you can take things up a notch. Try promoting individual articles on your social media pages – your digital edition has easy-to-use share links to help you do this. Share articles and tag the authors so that they’ll want to share it on their pages as well, increasing the content’s reach. And if you want to make your post really stand out, pair it with custom graphics that match your branding … Continue reading Content Ideas to Boost Magazine Engagement from Members